Just released: How to raise venture capital in 2023

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How to Raise Venture Capital

Are you planning to raise funding? We’re here to help with our “How to Raise Venture Capital” guide.

Our goal with the guide is to provide ambitious high-growth companies with the necessary tools and advice to successfully raise funding on their own terms. The key insights will come directly from the horse’s mouth: Venture Capitalists and industry experts from legal and finance backgrounds in the form of interviews, quotes & tips.

We’ll be offering you a bird’s eye view of the entire funding process from Series A right up to IPO. We’ll take you on a deep dive, detailing vital information you’ll need along the way.

Series A

Are you planning a Series A venture round? We’ve assembled this guide to provide key insights and tips to help you nail your Series A round without overloading you with information. Our goal is to provide ambitious, high-growth companies with the necessary tools and advice to successfully raise Series A funding on their own terms.

We’ve included advice from interviews with Mike Rogers from Interplay, Harlan Milkove from Foundational, and Justin Bailey from Fig. Admittedly there’s always a difference between advice on paper and how that advice plays out in real life. Every situation is different and there are always variables unique to your company but our hope is that this guide will fill in some gaps and help direct you on the right path.

No hard and fast rules exist regarding prerequisites for your Series A fundraising strategy but consider these insider guidelines to get the most out of your professional pursuits.

The art of finding the right VC for your professional future and what it takes to make that relationship happen.

When you pursue a round of venture capital (VC) funding, the presentation doing your bidding is called a pitch deck. In other words, it typically serves as the workhorse in this whole process. To start the presentation on the right foot, let’s talk about the first couple of slides.

A term sheet is a blueprint for future legal documents. Although it’s not legally binding in itself, it does outline the conditions for a specific investment.

No matter your aim, securing directors & officers (D&O) insurance is likely on your to-do list to help you come across as legit. More importantly, this coverage makes you legit, covering vital aspects of your company’s leadership.

Negotiating details as well as how to close your Series A successfully

We spoke with Justin Bailey of Fig about his experience on successfully closing a Series A round. He has some great tips and shares important lessons for founders embarking on their funding journey.

Getting Ready for Your Series A: Fundraising Strategy

No hard and fast rules exist regarding prerequisites for your Series A fundraising strategy but consider these insider guidelines to get the most out of your professional pursuits.

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Finding the Right VC

The art of finding the right VC for your professional future and what it takes to make that relationship happen.

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How to Create the Perfect Pitch Deck

When you pursue a round of venture capital (VC) funding, the presentation doing your bidding is called a pitch deck. In other words, it typically serves as the workhorse in this whole process. To start the presentation on the right foot, let’s talk about the first couple of slides.

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The Series A Term Sheet

A term sheet is a blueprint for future legal documents. Although it’s not legally binding in itself, it does outline the conditions for a specific investment.

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Get Directors & Officers Insurance

No matter your aim, securing directors & officers (D&O) insurance is likely on your to-do list to help you come across as legit. More importantly, this coverage makes you legit, covering vital aspects of your company’s leadership.

Read Article

Negotiating and Closing Your Series A

Negotiating details as well as how to close your Series A successfully

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Series A Success Story: An Interview with Fig

We spoke with Justin Bailey of Fig about his experience on successfully closing a Series A round. He has some great tips and shares important lessons for founders embarking on their funding journey.

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Series B

Well-established companies ready to take their success to the next level often embark on the second round of funding, or otherwise known as Series B. Unlike seed rounds or Series A, Series B focuses more on accelerating momentum than putting the wheels in motion. However, it’s still tricky getting the timing perfect, let alone the execution. Teaming with Kevin Leonard, Senior Associate at MissionOG, here’s a closer look at Series B, what to expect, and how to avoid pitfalls along the way.

What are the key steps in preparation for a Series B round? How to game plan for what’s to come, what to expect, and the pitfalls to avoid.

 

Since a Series B round is often somewhat different from a Series A, we look at finding, evaluating, and recruiting new right investors for your second round of funding.

Series B shifts your business’s goals to a laser-focused vision of strategy. Your risk management approach must change to keep pace with your company’s new momentum.

 

Typically, the Series B term sheet process is relatively straightforward — but it has its nuances, too. Here’s our guide to getting it right.

With new products, team members, goals, and expectations, your daily operations are undoubtedly going to change. What should founders expect?

When Should You Raise Series B Funding?

What are the key steps in preparation for a Series B round? How to game plan for what’s to come, what to expect, and the pitfalls to avoid.

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Identifying the Right New Investors

 

Since a Series B round is often somewhat different from a Series A, we look at finding, evaluating, and recruiting new right investors for your second round of funding.

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Operational and Risk Management Changes

Series B shifts your business’s goals to a laser-focused vision of strategy. Your risk management approach must change to keep pace with your company’s new momentum.

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Getting the Series B Term Sheet Right

 

Typically, the Series B term sheet process is relatively straightforward — but it has its nuances, too. Here’s our guide to getting it right.

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Closing Series B: What’s Next?

With new products, team members, goals, and expectations, your daily operations are undoubtedly going to change. What should founders expect?

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Series C

Companies that make it to Series C are no longer startups but well-established and in their last stages of development — so the average Series C funding amount is larger than previous rounds. They usually have a higher valuation, and investors are sure about their long-term odds of success. After rising through the ranks of competitors, those pursuing Series C can see fresh opportunities on the horizon, like new offices, team expansion, and even an initial public offering (IPO).

Embarking on a Series C funding round is an exciting turning point for late-stage companies. Have you reached the milestones?

In the hunt for capital, late-stage companies must consider the purpose for any newly acquired Series C funds. In our second post of this series, we talk about how to identify that reason.

Fundraising levels for late-stage companies have slowed recently — but moving into new markets is still achievable. Let’s navigate together.

Late-stage startups face unique challenges when embarking on a Series C funding round, from regulatory compliance to global economic threats. Let’s discuss some risk management solutions to overcome these challenges.

Late-stage startups must often navigate more management liability issues than other companies. Let’s discuss how to navigate this maze of scrutiny and gauntlet of operational risks.

Series C fundraising is sometimes the last stop before a company goes public. Here’s how to de-risk those aspirational dreams and what you can expect from this finish line.

Achieving Key Benchmarks Before a Series C Round

Embarking on a Series C funding round is an exciting turning point for late-stage companies. Have you reached the milestones?

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How Late-Stage Companies Can Assign Capital Purpose

In the hunt for capital, late-stage companies must consider the purpose for any newly acquired Series C funds. In our second post of this series, we talk about how to identify that reason.

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Mapping Out the Landscape for Late-Stage Companies

Fundraising levels for late-stage companies have slowed recently — but moving into new markets is still achievable. Let’s navigate together.

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Risks for Late-Stage Startups & How to Overcome Them

Late-stage startups face unique challenges when embarking on a Series C funding round, from regulatory compliance to global economic threats. Let’s discuss some risk management solutions to overcome these challenges.

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Why You Need Operational Risk Management at Series C

Late-stage startups must often navigate more management liability issues than other companies. Let’s discuss how to navigate this maze of scrutiny and gauntlet of operational risks.

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Preparing for an IPO — How to De-Risk the Journey

Series C fundraising is sometimes the last stop before a company goes public. Here’s how to de-risk those aspirational dreams and what you can expect from this finish line.

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Download the Playbook

Prefer to read the articles in PDF? We’ve put together this entire series into a fundraising playbook.